This season MAISON the FAUX brings you
in collaboration with
On the 17th of March MAISON the FAUX presented “the PREMIERE” at LAFW.
After presenting 3 collections at NYFW, MAISON the FAUX has set up a temporary home in Los Angeles. Los Angeles is the perfect platform to intensify MAISON the FAUX’s obsession with “the fake and constructed”.
In creative collaboration with Maavven and acclaimed choreographer Nina McNeely, MAISON the FAUX set up an immersive performance. They pose the questions: What makes the real, FAUX? And the faux, REAL?
In a town where the spectacle of the carpet seems more important than the actual event, “the PREMIERE” took place on a FAUX red carpet.
The FAUX red carpet was located at the loading docks of NeueHouse at LAFW where crazed fans, deranged celebrities, stylists and paparazzi took over.
“What are you wearing?” – MAISON the FAUX
Humanwear, for the real you!
The AW18 Humanwear collection features all of the components that any stylist will need to make an outfit fitted and easy to return. Each look is “SO original” and perfect for any high-brow-photo-op.
Many of the looks feature embedded clamps so any celeb of any size will be able to wear a fitted MAISON the FAUX piece.
SOLD-OUT bags, multifunctional boxer pants, “original” denim, sugar daddy leopard prints, and oscar-worthy silks is what the designers of MAISON the FAUX present to Hollywood.
“I wanted to find the most meaningless thing that I could come to and join.. and here I am. You have to admit it’s completely meaningless.” – Jim Carrey
MAISON the FAUX
Pr by EB consults worldwide