Jamie Chung, Louise Roe and More Celebrate the Launch of Henri Bendel’s Surf Sport Collection!


 Chung, Louise Roe and More Celebrate the Launch of Henri Bendel’s Surf Sport Collection!


SANTA MONICA – April 28, 2018 – Actress Jamie Chung, influencer Louise Roe, The Real’s Jeannie Mai, Henri Bendel’s Creative Director Pina Ferlisi and influencers gathered to celebrate the launch of Henri Bendel’s Surf Sport Collection at The Bungalow in Santa Monica yesterday! Guests admired the new collection which includes a range of handbags and accessories, as they posed at the Henri Bendel photo wall and indulged in specialty cocktails and food.
The new collection is inspired by Surf Sport – Henri Bendel’s own take on California style. The collection includes handbags, jewelry, accessories, sunglasses and travel. The collection embodies the vibrant, sunny colors of Malibu and Surf Culture and is accented with painterly florals, bold stripes and abstract graphics.
Key styles, including the Jetsetter Backpack and editor favorite, the 712 Belt Bag, are both done in bold neoprene. The Rivington Colorblock Flap Shoulder Bag has a front pouch that can be zipped off and mixed and matched to suit any design personality. The Rivington Convertible Tote is 4 bags in 1 – a Tote, Crossbody, Satchel or Clutch. The Canvas Stripe Cabana Tote is Henri Bendel’s must-have beach tote of the season.
Rainbow motifs pop up on everything from the W 57th Travel Backpack to a Centennial Stripe iPhone Case and small accessories for travel – a passport case, bag tag and sunglasses case.

Oahu based influencer Halley Elefante of @TheSaltyBlonde stars in this month’s campaign. She embraces the brand’s obsession with sunny vibes style and shot her favorite pieces from the collection right on the beach in Hawaii.
The Surf Sport collection is available exclusively at HenriBendel.com and its 25 stores nationwide now ($98-$428).

About Henri Bendel:
Built on brown and white stripes and iconic New York style, Henri Bendel offers fashion accessories designed for every #bendelgirl personality.
Photo Credit: Getty Images/Vivien Best



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