Leandro Cano Spain FW2024

Leandro Cano is the story of a dreamy boy born in Ventas del Carrizal, a small town in Jaén. The story of the Leandro Cano brand makes no sense without describing his childhood, always surrounded by women: his grandmother, mother, and sister.

As he grew up in Ventas, his life was spent from courtyard to courtyard in the village, watching his grandmother Carmen and other neighbors in the village knitting. Fascinated by the skill of their hands, he gathered his own ‘trousseau’ with remains of embroidery, tests on tablecloths, and other scraps, which he still keeps today and are always present in the mood board of all his collections.

From Ventas del Carrizal he moved to Granada to study photography and graphic design. In the Andalusian city, he became immersed in the essence of Federico García Lorca, so present in his discourse, of flamenco, of goldsmithing. Through his camera, he sought a means of expression and a way of capturing his particular vision of the world.

It is not until she attends a conference on Mariano Fortuny that she discovers that fashion is how she wants to express herself, so she moves to Seville to attend fashion school to train in this noble discipline.

It has been almost 10 years since she presented her first collection, which she created with the full help of her family and with the homeliest means imaginable.

After his first collection, Leandro Cano presented his collection at EGO in Madrid, winning the award for the most innovative collection. After this, he received numerous other awards and recognitions, such as the Designer of Tomorrow in Berlin, the Who’s on Next award from Vogue or the semi-finalist in the Woolmark International Prize until he finally took his collection to Paris Fashion Week for the first time in September 2019.

Leandro Cano’s journey from Ventas del Carrizal to Paris was not been easy. His work, which he artistically with his deepest imagination, is almost hard to assimilate at first glance, but if we stop to observe, they are elements connected, which tell a story from beginning to end. In each of his collections, you can see the richness of Spanish craftsmanship, as he intervenes one by one, with different techniques such as embroidery, carpet stitch, crochet, and macramé…

As we said at the beginning, he was born surrounded by this. Before the ‘trends’ said that handmade was the new luxury, Leandro Cano already treated it as a luxury since his childhood, when he kept these small scraps made using his grandmother’s techniques as if they were gold bars.

The evolution of Leandro Cano’s work has gone hand in hand with his own life. From a very young age he has always been surrounded by craftsmen, artists, painters, sculptors… taking advantage of their talent to intervene with their disciplines in the collections. Love and heartbreak, life and death, joy and sadness… are feelings that we find captured in his collections through prints, embroidery, appliqués and many other disciplines that make up all of Spanish traditionalism, or as those with sharper pens say; the ‘savoir faire’.

In her first collections, leather was a very present material, so much so that she even gave classes in Ubrique, although there is one element that must be highlighted in common in almost all of her collections: it has been and will be handmade knitwear.

After this period, she began to work with volumes in harder materials, such as ceramics and burlap, until she worked on complete outfits made entirely of esparto grass. In recent seasons she simplified her discourse, making an artistic collection made only of bodysuits in 2020 and only of dresses in 2021, but all with the same silhouette.

In 2022, on the firm’s 10th Anniversary, Leandro Cano presented his ready-to-wear collection in Jaén, at the Santa Catalina Castle, and his artistic collection during Haute Couture Week in Paris.

Leandro Cano’s work has been photographed on numerous occasions by renowned photographers such as Eugenio Recuenco, praised by the recently and sadly deceased Alber Elbaz, by Vogue editor Susi Menkes, worn by celebrities such as Lady Gaga and Celine Dion, and exhibited in Amsterdam and Madrid.

In recent years, Leandro Cano has designed the costumes for Cuerpos Perdidos, by the prestigious theatre director Carlota Ferrer, the costumes for the singer María José Llergo and the costume direction and styling for the latest album by Califato 3×4 or the video clip for the song ‘merichane’ by Zahara.

https://www.leandrocano.com/


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