Ukrainian Brands in Milan Fashion Week

Angel for Fashion, a leading supporter of Ukraine’s fashion industry, plans to showcase the latest creations of seven Ukrainian designers in Milan for the second consecutive season. The showroom featuring men’s and women’s apparel, shoes, accessories, and homeware will take place from June 17th to 21st, 2024, at Corso Venezia 59, and promises to be an excellent cultural celebration.

Building on the success of New York City and Paris showcases, Angel for Fashion is set to make its mark in Milan with its upcoming event. For the second successive presence in Milan, the website will host a showroom, unveiling the Spring/Summer ’25 pre-collection. This event marks a significant milestone for all the reasons you can think of. Three new brands will debut at the showcase alongside established designers, adding a fresh perspective to the fashion landscape.

Against the ongoing conflict in Ukraine, Angel for Fashion has become a symbol of resilience and solidarity. Jen Sidary, the visionary behind the platform, has provided a lifeline for Ukrainian designers by offering them a decisive stage to showcase their talent internationally.

Celebrating the creativity and resilience of Ukrainian designers is not just about fashion; it’s about standing in solidarity with a nation facing adversity. Through these showcases, we’re highlighting their talent and offering a lifeline of support and hope amidst these horrific times.” – Jen Sidary.

Credits GUDU and GASANOVA

SHOWCASING THE BEST OF UKRAINIAN FASHION

The upcoming showroom is a testament to Ukrainian designers’ boundless creativity and ingenuity. With a lineup curated to embody diversity in style and inspiration, attendees can expect to be captivated by various designs that push contemporary fashion’s boundaries.

The showroom will be filled with unique brands that bring their perspective. Some noteworthy newcomers include Hvoya, known for its meticulous craftsmanship; Theo, a creative force redefining modern fashion with minimalist yet impactful designs; and Novitska, a womenswear brand that makes timeless, high-quality clothing for special occasions.

Gasanova, Gudu, Omelia, and Gunia Project are other brands joining the showcase. Each brand has its unique story, weaving traditions, innovation, and resilience into its collections. The strength of Ukrainian women inspires their designs; among the highlights are eco-conscious creations promoting sustainability. The showcase offers a diverse array of styles that celebrate the rich tapestry of Ukrainian culture.

 

JOIN THE MOVEMENT

Amidst the ongoing conflict in Ukraine, the nation’s fashion industry faces unprecedented challenges. Yet, amidst the turmoil, a beacon of hope emerges in the form of Jen Sidary, who is leading the charge to support Ukrainian brands and was entrenched in the country’s fashion industry before the war broke out. This season, she will orchestrate a groundbreaking showcase of Ukrainian designers at Milan Fashion Week, providing them with a powerful platform to present their creativity and resilience for retail stores around the globe.

In the face of adversity, Ukrainian designers continue to seek support to sustain their endeavors. With unwavering determination, Sidary aims to expand these showcases, potentially incorporating more Ukrainian brands and visiting additional cities. Her efforts signify a crucial lifeline for the Ukrainian fashion community, offering them visibility and opportunities amidst challenging times.

In an exclusive interview, Kateryna Popova, the editor-in-chief of Harper’s Bazaar Ukraine, shared, “Any product made and purchased in Ukraine is a direct support for the people, craftsmen and economy.” Through angelforfashion.com, the website supports Ukraine’s fashion industry by ensuring that purchasing from Ukrainian designers directly contributes to their livelihoods. By amplifying their voices on a global stage, the brand is paving the way for a more inclusive and sustainable future for the Ukrainian fashion community.

ANGEL FOR FASHION

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