White One Collection X Designer Zac Posen NYFW Bridal 2020 Presentation Photos by Austin Velarde, Xavi Menos and Courtesy of White One

(NEW YORK, NY, October 5, 2019)

White One, the playful and stylish brand of the Pronovias Group, global leader in luxury bridal wear, presented the ‘Zac Posen for White One’ Collection today at New York Bridal Fashion Week at Industria Studios in New York City.

This is White One’s first global brand partnership with the renowned American designer Zac Posen.

The presentation featured 15 bridal gowns with unique accessories.

 

‘Zac Posen for White One’ reflects signature elements of Zac Posen’s house: his mastery of craftmanship and his passion for celebrating the female body.  The first full collection will offer an exceptional selection of 20 bridal dresses with 10 bridal accessories.

The silhouettes represent Zac Posen’s glamourous interpretation of structured shapes and volumes, seemingly incorporated graphically into the patterns.

These stunning gowns enhance the silhouette beautifully with a sophisticated, sexy and youthful aesthetic.

His signature craftmanship is reflected in the treatment of the fabrics such as layering chiffon, crepe all over, as well as pleated details to create magnificent works of art.

Zac Posen for White One’ also builds on White One’s strengths in terms of bridal fit know-how and accessible pricing, offering comfortable construction to look and feel effortlessly beautiful in an affordable way.

 

COLLECTION NOTES

The bridal gowns were inspired by my collection moments and nature, because mother nature is the greatest and best creator.

All the white one gowns had been developed specifically for their customer and while all of the pieces still have some of my signature design elements, we also incorporated more of a romantic and floral feel.

A bride on her wedding day is like a beautiful flower blooming and glowing. It is her moment; all eyes are on her and it is my honor to be able to share this special moment with her.

My collection is a beautiful garden of dresses.

  • Zac Posen

ABOUT ZAC POSEN

Zac Posen is a globally recognized, leading designer of women’s fashion, synonymous with a modern American glamour lifestyle. Zac Posen launched his namesake label at the age of 21. In February 2002, he debuted his ready-to-wear collection in New York City. Following the success, Posen quickly established his design studio in Tribeca. Since this date, Zac Posen has remained committed to his vision of artfully crafted, innovative ready-to-wear for women worldwide. His strong, feminine aesthetic has become a favorite of style leaders.

ABOUT WHITE ONE

White One is the youthful and stylish brand of the Pronovias Group, aimed at the millennial bride. The Pronovias Group is the international leader in the luxury bridal wear sector, with an unmatched portfolio of renowned brands like Pronovias, St Patrick, White One, Nicole and Ladybird, across more than 4,000 points of sale in 105 countries. A family business founded in Barcelona more than 50 years ago, in 1964, the Pronovias group was acquired by private equity fund BC Partners in October 2017 and is on track to further expand and underpin its leading international position in the luxury bridal wear sector.

www.whiteonebridal.com

Backstage by Austin Velarde & Xavi Menos


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