Chromat NYFW SS2021 photos by Lia Clay

Teams sports & athletics have an incredible capacity to bring people together and offer powerful opportunities to be creative and focused with our bodies.

To feel fully alive.

We are in a moment where so much is happening on an international and local level around sports that reproduce a world we don’t need or deserve.

It is in that context, JOY RUN models the ways that sport -in its broadest form- can be a force for pleasure, for lifting each other up, for reveling in the deliciousness of our bodies.

For joy!  




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